Global Health & Fitness Alliance sets out to prove the exercise industry’s value to society

An important new report is currently being worked on – The Economic Impact of the Health and Fitness Industry – commissioned by the Global Health & Fitness Alliance (GHFA) and by the consulting firm Deloitte, supported by the International Health Racquet & Sportsclub Association ( IHRSA) and an important target group with the World Health Organization.

The report initially covers around 60 countries that together make up the largest part of the global fitness club market, analyzes the social and economic contribution of the sector and provides a comprehensive overview of its direct and indirect value to society.

The report is due to be published in early 2022 and covers topics such as operators’ income statement items, including rent, utilities and staff; the value of these career opportunities to the communities; the impact of migration trends; the quantifiable impact of the sector on industries including health and technology; and the socio-economic value of health and fitness facilities beyond exercising elsewhere.

The Economic Impact of the Health and Fitness Industry is the first major initiative of the GHFA, a new organization whose overarching mission is to reposition the health and fitness sector and ultimately make it an essential service in the eyes of global governments and healthcare to confirm body.

Greg Oliver, Chief Executive of the Fitness and Lifestyle Group and Advisory Board spokesman for the GHFA, said that this new report is the first step in creating a conclusive case, saying, “The GHFA has been established as an independent, globally representative group of seniors in our sector established decision makers to make sure we have the authority and leverage to move forward quickly.

“It was forged in the frustrations of the lockdown when gyms and spas were the first to close and the last to reopen amid the rising public and government interest in health and wellness, and despite our industry’s unprecedented health credentials.

“In establishing the GHFA, we recognized the urgent need to bring together our industry leaders – with a unique focus, challenger mindset and global mandate – to confirm our essential status.

“The GHFA represents the entire global health and fitness industry, while we work as a team and in cooperation with the relevant authorities to achieve our goals.”

“One of our primary goals is to secure a seat at the World Health Organization’s table as it prepares its physical activity policy briefing for national governments – a briefing that brings the health and fitness club industry into its scope for the first time. Our new report will provide invaluable evidence for these discussions. “

The GHFA is supported by IHRSA, but works independently and does not charge membership fees.

All applications are reviewed to ensure global representation and thought leadership.

Click here for more information.

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